Real estate agents have different styles and specialties, but one thing they can all agree on: in this digital age, most people head online to look for their new home. No matter how many great descriptive words you use to describe your bright, large, charming living room, the thing that really sells it is a bright, large, charming photograph that shows the buyer exactly what they can expect.
Getting professional photos for your listing is just as important as pricing and marketing. A professional real estate photographer has the equipment and skill to make a property look its best.
We did a little experiment. We let our leasing agent, Michael, take photos of a condo unit with a traditional point and shoot camera. Then we had our staff photographer take photos and post-process the photos. You be the judge. Which photos would make you want to purchase this property?
Average Point and Shoot Photographs
The framing of this photo would be improved it was straightened out and included a bit more of the living room space to show how they come together.
Taking this photo from a different angle would allow the viewer to see the full expanse of the large breakfast bar.
This photo could be improved with a bit of professional photo touching to make sure the color of the light was consistent with the overhead light and the outside light coming in.
The lighting balance of this photo is off where the forground is very dark due to the light coming in from outside.
This photo only shows pieces of the room and makes it look smaller than it actually is.
This view photo has a very narrow focus, only showing you a snip of the view you should see from the balcony.
Inexperienced photographers often over look small details like their reflection or a messy space which can distract from the photo.
Point and Shoot cameras have a narrower viewpoint which makes it hard to get the whole scope of a room.
Professional Real Estate Photographs
This angle allows the viewer to get a broad perspective of the entire width of the living space; including flooring and lighting.
The wide angle of this shot allows you to see the size of the living room in one picture.
The professional photographer choose to turn on the table lamps for this photograph giving it a warmer feel that the point and shoot photograph.
A wider angle lens shot from a lower angle not only avoids seeing the photographer in the reflection of the mirror but allows you to get a full view of the room.
We have an in house photographer available to all of our clients, let us help you make your place look as bright, large and fabulous as it is.